According to the Hollywood Reporter, “Days of Our Lives” has recently been called out for promoting cereal, snacks, and Chinese food in what are being called mini-commercials within episodes. During one show, while holding a large box of Cheerios, the character of Melanie (Molly Burnett) tells Nathan (Mark Hapka), “It’s not just for breakfast, they have whole grains and only one gram of sugar, which is excellent for swimsuit season.” The blatant product placement has some in the television industry now questioning the integrity of the daytime drama. Really? Who in the hell worries about the integrity of soap operas? I could be wrong, but isn’t the whole point of soap operas to hawk overpriced brand name products for people at home all day to spend their unemployment checks on? Personally, I don’t think that these soap opera producers are doing enough for their advertisers. A lead actress holding a box of Cheerios? Please! I’d have a lead actress cheating on her husband with a GE toaster oven. I’d have the Kool-Aid Man busting through the wall during pivotal plot scenes. I’d have Cap’n Crunch himself as the perpetrator in a very special child molestation episode. Now that’s the way you push products, people! Until next time, keep your head hidden in the bushes and your eyes on the stars.