Did you know that Twitter posts over 50 million tweets a day? Building a following can be an overwhelming task if you don’t know where to start. I’ll let you know what has been effective for me and what I learned when building my first Twitter account. Just follow the simple steps below.
Step 1. Identify your purpose.
Before getting started or even creating your account, give it some thought. You need to decide what you goal is. Are you just trying to connect with your friends or are you trying to build a massive following to get the word out for your business. Write down a few goals that you want to accomplish with Twitter. Don’t just open the account for the sake of saying you have a Twitter account.
Step 2. Follow like minded people.
Once you have identified your purpose, login to your twitter account and find users who align with your goal. You can use twitter’s search function to get started. It is located on the home page of your account. Searching for a term here will give you a list of users that have tweeted about your topic for you to review and follow. Many times on twitter, the users you follow, will follow you back.
Step 3. Tweet relevant comments.
Similar to looking for users to follow, other users are most likely looking for people who tweet relevant, useful tips related to your chosen topic. Develop a pattern for tweeting regularly with comments that are useful for people searching for your topic, and remember to include your topic often in your tweets making it easy to find you.
Step 4. Reply to others.
When searching for related tweets to your chosen purpose spend some time replying to those who are tweeting in your category. When you reply to others with relevant comments your are building your reputation as an expert as well as allowing others to find you through your comments.
Step 5. Be persistent and consistent.
Once you start to establish your follower base you need to keep tweeting on a consistent basis. Those who follow you may choose to unfollow you if you do not continue to tweet useful relevant information. You will also need to be persistent in your activity of searching, following, and replying to continually build your follower base