I don’t do it for the cars and the fancy dropsI do it for HIP HOP… I do it for HIP HOP… I do it for HIP HOP…And I don’t do it for the chains and the flashing rocksI do it for HIP HOP… I do it for HIP HOP… I do it for HIP HOP…– I Do It For Hip-Hop – Ludacris feat. Jay Z & Nas
Lately people have been asking me how I managed to maintain in the what-have-you-done-lately business of Hip-Hop for 20 years. What drives me to continually put in work year after year, especially with the current state of hip-hop, as a rapper, writer/ journalist, radio show host and professional hip-hop junkie that has now added author to his extensive resume?
Why do I keep doin’ my part to preserve the culture and document the history, when it seems like no one cares? The simple answer is I love hip-hop but like Chris Rock said is last HBO special, “it’s getting harder and harder to defend it.”
I Do love hip-hop, I still believe in it and what it has been and can be again. In its purest form, in its essence hip-hop can uplift, encourage and educate as well as entertain a new generation as well and the world. So I carry the weight and hold it down for hip-hop even when some of my peers appear to be in it for what they can get out of it.
Now don’t get it twisted, I am not advocating all the negative imagery being force-fed to our youth on video shows and major radio stations all over the country where they claim hip-hop lives. The negative images make us look bad as a people, while many brag and boast about how bad they are, are simply just livin’ out the gangsta fantasies.
Many of the very ones give it to you raw or real, as they put it are the very ones who ain’t got the heart to speak what’s truly in their hearts but cave in to the corporations that pimp them. How ironic is it that the so called studio pimps are really the ones being pimped, cause, when their usefulness to over they are discarded like the morning trash.
Everyone who says they are down for hip-hop aren’t always willin’ to do what it takes to take it to the next level. We have always been a people that take what’s given to us and been able to flip it for our benefit. It’s time we take hip-hop back!
This is for my real hip-hop heads that put in work year after year. That make a difference! Those who dare to be different, lead instead of following played out and over done trends! For the founding members, who paid the price and drew up the blueprint way before Sean Corey Carter called himself Jay Z, for too many with no sense of history or respect for the origins, to eat and eat well.
I do it for them, for Flash, Bam, Herc, CC4, T3, F4, Funky 4 + 1, Crash Crew, for KRS, MC Lyte, Chuck D, for those who have lived and died for Hip Hop! I do it for them. I do it for you, I do it for Hip-Hop and like Puff, me and everyone like me Will Never Stop and like KRS, said ‘We Will Be Here FOREVER!’ We aint never goin’ anywhere, we are here to stay!
For the fans that appreciate real hip-hop around the world. The artists whose voice are never heard cause they refuse to dumb it down, and do whatever everyone else is doin’ All my real Hip-Hop Heads STAND UP!
For you I keep puttin’ in work. Cause It does make SENSE even when it doesn’t always make DOLLARS. For them, For you, For me…. I Do It For Da People! I DO THIS!!!!!
I DO IT FOR HIP-HOP!!!