One of the best ways to make money online is by choosing a well researched specific niche and then market it. While that may sound simple, you will not be able to capitalize with a niche that no one knows or cares about.
The first place you should look for your niche is in your own backyard. What are your hobbies? Choosing a niche that is based around something that makes you happy and excited is one of the best ways to make money online. If your niche is your hobby, and your hobby is your passion, you are immediately setting yourself up for success.
The next thing to consider when choosing your niche is who exactly would benefit from it? If there are books, magazines, and news circulating about your niche, then chances are that it is something that people are interested in and need. There are free tools available that can tell you exactly how many times information related to your niche was searched for online. Everyone who wants to make money online should use these tools. They give you insight into the pulse of what people are interested in.
In addition to the number of web searches, you will want to check into how much money is being spent on pay per click campaigns related to your niche. It is quite possible that you might not be able to afford to advertise your niche if it is too broad. In this case you can make your niche more specific. You should also take the time to do an internet search to see how many people are already making money online using a niche that is the same as yours, or related to yours. If there are already a thousand people trying to capitalize on your niche, then chances are you will not be successful, and need to choose another niche.
Making money online does not require a magic formula, but it does require that you do your homework. When you think you are done with your homework, do some more. In the world of internet marketing, the one with the most knowledge is the one who cashes the largest paychecks.