The 2010 Florida Democratic primary will play out Tuesday, Aug. 24. This 2010 Florida Democratic primary could also greatly affect how the November general election looks in the state, with plenty of advertising coming out within the past few days. According to USA Today, a group called Florida Is Not For Sale has spent more than $245,000 on advertisements that it hopes will influence the outcome of today’s Democratic primary in Florida.
There are two thought processes behind this type of advertising: It would help a candidate win who could be easily defeated by a Republican in November, or that it would allow one candidate to have a better chance to compete against another candidate which the group does not support.
In Florida, it is now legal for outside groups to collect unlimited amounts of money from corporate or union entities, and then use that money on independent advertisements. This can be done to draw attention to an election, or even to defeat candidates which the organization might oppose. From the outside, it almost seems like a company could pay a ton of money to defame a candidate on one side of the aisle, all in the hopes that someone “weaker” advances to the general election. That “weaker” opponent could then be defeated more easily, putting someone in office who might have had a tougher time winning on an even playing field.
The other way to look at the way the new funding could work is that independent entities can also try to level the playing field for other candidates, which is what might be taking place right now. Billionaire Jeff Greene is running against Rep. Kendrick Meek in the Democratic primary, but obviously Greene has much more funding at his disposal. The Florida Is Not For Sale group has run ads opposing Greene, in what also appears to be an attempt to level the playing field. We won’t know for sure how Florida is Not For Sale was funded under October, which leaves many people just guessing at this point.
On Tuesday, though, the first test for Florida will take place, when they decide if they want Rep. Kendrick Meek or Jeff Greene representing the Democratic Party when the November elections roll around. There are arguments that each candidate would provide a different set of attributes in that election, but it is going to be a tough election with Republican Marco Rubio and Independent Governor Charlie Crist also looking to try to win the position. Even bigger than which candidate is supported tonight will be whether voters turn out in support of either candidate. The numbers could be important to predicting how the November election might play out.