Every Thursday night, 5 million people sit down to watch the latest club-hopping adventures of Snooki, Jwoww, The Situation and the rest of the cast of MTV’s Jersey Shore. That’s nearly 10% of Americans between the ages of 20 and 29. In addition to high ratings, Jersey Shore has sparked an increased desire for Ed Hardy clothing and hair poofs (Bump-Its, anyone?). Enrique Iglesias hasn’t seen so much air play in the United States since 2000. Even John McCain and Barack Obama have publicly talked (and tweeted) about Jersey Shore.
The thing is, if so many people are watching Jersey Shore, why won’t anyone admit to it?
I asked my coworker the other day if she thought Sammi and Ronnie were still together. She scowled at me, tossed her hair and said, “Do you REALLY think I watch that garbage TV show?” A few minutes later she mentioned something about how good Pauly D looks without his shirt.
The difference between the two of us is that I’m not afraid to admit to watching trashy reality TV shows. Watching Jersey Shore on MTV is like watching a car accident, or that 350 pound grenade with the leopard print capris in line in front of you at Walmart. You just can’t help but look.
Before I lose what’s left of my credibility as a writer, think about this: watching Jersey Shore is a nice escape from the mundane. After a long day of work or studying in the library, it’s nice to not have to think anymore. With Jersey Shore, you can watch attractive men with washboard abs, girls who can rock all kinds of styles, and envy them for the fact that they’re going out to a club while you’re sitting on the couch watching TV. All of this happens while your brain melts into a delightful state of mush.
Perhaps if more people started admitting, “Yes, I have a Jersey Shore problem,” then fewer people would be embarrassed to gossip about Vinny’s dance moves. Watching Jersey Shore doesn’t take away from the fact that you have a killer GPA or a Master’s degree in chemical engineering. And let’s face it: do we really need to pretend like we spend our afternoons and evenings discussing Plato’s Republic?
For more information on Jersey Shore ratings, please visit:: http://tvbythenumbers.com/2010/08/06/jersey-shores-ratings-fall-still-tops-broadcast-with-adults-18-49/59385