The first time I went shoe shopping with my younger cousin, he blew me away with the amount of money he forked over for a specific pair of Nikes he had been saving up for. That day he spent $200 and some change and that was the money he saved up over a period of five months. That same day I learned that men have the same amount of obsession with sneakers that women do for those brands of clothing they idolize. In fact if there is one aspect of clothing that men (and some women) take that much time and energy into, it would be sneakers.
I believe that this is why the new store SFC, short for SFCollection, at 442 Haight St. is such a success.They not only sell rare and hard to find kicks ranging from old to new, they also sell them on consignment, which means that if you’re bored with the top of the line sneakers you purchased a month ago you can make some cash to use towards those brand new Air Force 1’s you’ve had your eye on.The atmosphere has a modern, clean look which allows maximum focus on the sneakers themselves. Besides the shoes, they have an impressive collection of baseball hats, some of which are highly collectible.
You may be wondering why someone would buy used sneakers. Well considering that some of the limited edition Nikes boast a price tag of $2,000 new, getting a great deal at $1,000 for a hardly worn pair sounds pretty good. Not to mention that people who spend that much on a pair of kicks in the first place most likely take really good care of them. So all you sneakerheads out there, SFC is calling.