One of the most important things you learn in college is how to conduct research, which may not be applicable to every potential job or field you could work in, but it is applicable to understanding research that will be used in the field or job. It is one thing to say that a method of education or a new promotional tool in Human Resources will be successful, it is completely another thing to demonstrate – properly – that the tools and methods are successful. A simple, quick and easy, Zoomerang survey is a great way to start. There are other survey sites – everything from SurveyMonkey through kwiksurveys.com. This is a short review of a survey completed for class, using Zoomerang.
Zoomerang Survey Assignment
The Zoomerang survey assignment was designed to allow students to explore the different information that can be used to design a survey, everything from simple ‘yes and no’ answers to Likert scales. As a source to learn more about the creation and use of surveys and their results, the Zoomerang site was useful as a free site for survey practice. In addition, the many options for sending out the survey were useful in helping students understand placement options for survey completion. Disadvantages included the Zoomerang free versus paid options, including a limited number of responses can be obtained, differences in what can be evaluated, and even on how the data can be saved.
Questionnaire questions included items inspired by Team C’s selection of school safety; however, the questions developed were not tested or validated before submission to the potential respondents. The respondents were able to use a Likert scale to rate questions in the first question area. Respondent totals to the questionnaire were four, though 49 views occurred and the survey was available on Facebook, Twitter, UoPhx boards, and multiple emails. Respondents total were one from Facebook, two from emails, and one from a web link, no other location specific demographics were gathered from respondents. Only one of the survey respondents had children in the school district, the remainder of the respondents answered yes to being a teacher in the district. Survey respondents agreed, at least a little, that their school and community are safe, and that their school operates with enough safety measures. However, all four respondents also agreed, at least a little, that the school could do more to provide safety to students.
Limited validity exists in this study due to the number of respondents without students in the district. In this specific situation, the survey was designed to determine if parents felt their students were safe; however, the majority of respondents were teachers. Additionally, the validity is questionable because no demographic information was collected to validate if the survey represented a fair sample of the population, for any specific area. The survey did not fit the needs of an initial investigation, due to the lack of specific information gathered, nor did the final results demonstrate a need to fully evaluate school safety. In order to use this survey successfully, it would need to have a minimum of 30 respondents, representing a sample population that matches a particular area or a defined area. Additionally, the survey would have to include demographic questions that clarified the school district as urban, suburban, or rural and would need to include parents as a primary resource. Finally, it would need a test question, to prevent errors.
Use of the Zoomerang site was a pleasant experience designed to add substance to the ideology of surveys and questionnaires. Though frustrating, in regards to the site requiring a payment for some of the interesting items, the site is a great way to explore how respondents will view a questionnaire and if they will respond to questions accurately. In the future, the site can be used to develop a questionnaire to examine other issues that may be appropriate for the final written work in the MAED program.
McMillan, J. H., & Schumacher, S. (2006). Research in education: Evidence-based inquiry (6th ed.). Boston: Pearson.Zoomerang Survey developed at http://www.zoomerang.com/