Many internet professionals get their start by creating a killer product and a sizzling website but just do not understand how easy it is to drive free traffic to their website. In this article I will reveal exactly how you can bring laser targeted free traffic to your website and thus your product.
When most of us start out in the internet marketing business we are all but broke and have little if any cash to toss into advertising, I know that is definitely how I started out. Starting out broke was in a way a great learning experience for me however. I was forced to learn alternate ways to bring traffic to my website and products. I want to teach you those methods now.
One of the best ways to generate free traffic is to write articles and it really is not as hard as you might think. All you have to do is write short yet informative and entertaining articles about your niche and then submit them to the top article directories on the internet.
Internet publishers of ezines, newsletters, and blogs are always looking for fresh new content to feed to their readers and may pick up those articles and publish them for you. This will earn you an influx of free traffic to your website.
The key here is that in order to use your articles these publishers must agree to the terms outlined by the article directories. These terms almost always state that the publisher may not change the article in any way and must leave the author resource box attached.
The author resource box is placed at the bottom of your articles. To create a good one you need to:
1.) Speak in third person. Read the cover notes on any book by your favorite author and you will find that it is in third person. This lends credibility to the author.
2.) Use a couple of sentences to tell the reader about yourself or your product. It is ok to toot your own horn a bit but be careful too much and you may come off as arrogant.
3.) Provide a real URL that leads to your website. Stay away from html code. While the publisher is required to leave the resource box in tact some blogging software and email software automatically strip out any html, so be sure that your website is an actual address.
The second method to develop free traffic that I want to teach you is forum marketing. This method my friend is an ultra powerful way to bring highly targeted free traffic to your website.
There are forums on every subject that you can think of and probably some that you do not want to think of. The key to find them is using Google. Simply open up Google and type “Niche Forums”. Simply replace the word Niche with your topic and remove the quotation marks.
Now that you have found forums dedicated to your niche need to look for those that are the most popular and have the most going on. Check their member list. If they have quite a few members and they are active then you have found a keeper.
Go through the forum results until you have 10 – 15 active forums. Join these forums and do some reading to determine what conversations are going on and how you can work your way into them. These are your potential customers by the way.
Most forums do not allow overt advertisements in posts but there is a way around that. Every forum allows each user to create a signature file. In this signature file you will soft sell by stating something like “For more in depth information on “insert niche here” visit me at “insert website here”. It really is that simple.
The key with forum marketing and sending free traffic to your website is to build credibility. You need to take part in conversations and prove that you know what you are talking about. Teach the forum users that you are an expert and they will follow the link in your signature file.
These two forms of free traffic alone can send you thousands of highly targeted visitors. I would rather have 1000 super qualified visitors than 100,000 generic ones. Those 1000 are actually interested in the niche and are much more likely to become customers. If you use these two simple forms of free traffic generation your list will grow, maybe not by leaps and bounds but you can be assured that the subscribers that you get will be extremely interested in your niche and more likely to be receptive to your sales pitch.