1. Business cards and brochures. These are great ways to remind prospects of who you are and what’s the purpose of your business. To design inexpensive business cards and brochures, go to vistaprint.com to choose from hundreds of free and premium templates and formats. Be sure to address your business’s name, address, phone number, website, and email address. It catches the prospect’s eye when the mission statement is on the card as well, if you have one available. Add your name and your relation to the company.
Design your brochures to describe your business’s services, any testimonials from previous customers, any specials or promotions, cost of services and delivery options. Staple your business card to the front of your brochure to help prospect with safekeeping of your contact information.
2. Website. These are excellent because you can display your website to the whole world and maximize your profits! Your website should include your homepage explaining lightly about your business’s responsibilities and how you’ve been in business. Your website should include your products and services, offers, cost and shipping rates. Add a contact page for any questions. To have a professional website, you don’t have to spend hundreds or thousands of dollars. The most professional websites are made free! Try free websites like webs.com or wix.com. They also offer e-stores for ones that are interested in having an online store. These two websites start your business with displaying five products for free in your online store. To add more products, upgrading is available.
3. Press Releases. Press releases do a great job on getting publicity for businesses and their owners. Their responsibility is to explain the business and its diversity like how it’s competitive and how many prospects can use your business’s services and products. Press releases can be given to many publications like local, national, and international magazines, radio stations, newspapers and marketing firms. Press releases are somewhat hard to put together because every publication and agency that’s willing to promote your business looks for a different angle of a press release like wanting to know more on the owner or wanting to know on the business’s overview. Press releases can be a bit expensive. Go to flossieleemanagement.webs.com to view inexpensive rates on their press release and their turn around times. Their press release range from $25 to $75.
4. Airplay. Local radio stations welcome business commercials. Business commercials normally allow sixty seconds to explain the business and contact information. Buying airplay is inexpensive-like $75 a month. Many working people listen to the radio at their jobs, in their delivery trucks and in their stores. Touch many people and their interest during the day and night as well as locally and online. Internet radio stations are great to use as well because airplay rates are as low as $50. Check out Pandora.com to view how much airplay is in your local area as well as their guidelines.
5. Webinar. Hold a webinar on your website! Webinars are great for recruiting representatives, discussing your business and the services. You can advertise your products and their costs. You can have as many people you want listening in on your webinar. If you are unable to conduct a webinar on your website visit dimdim.com and register for free to get your own conference number and pass code. You can pick your own times for your webinars and send out exclusive invitations via email address. Listeners can type in questions that they want to ask and you can answer them back in the form of instant message or by voice. To upgrade, it is little to no cost.