At the young age of 10, Juliette Brindak began drawing a series of characters that would eventually lead to her success as a 21-year-old millionaire. Juliette developed a group of characters named Miss O, Juliette, Harlie, Isabella and Justine. Created mostly for the entertainment of her and her sister, Olivia, they would spend the next five years developing the characters, creating stories and ideas. But in January of 2004, they became managed by HDGroup, LLC based in Connecticut and launched a website in April of the same year.
The main focus of the website is geared toward girls ages 8-12, and provides them with an environment where they can just be girls. The focus of the website is to help girls build self-confidence and self-esteem. It gives them an atmosphere that is “real world,” as opposed to what the media try to portray.
Upon visiting the site, Miss O and Friends, you are greeted with a very warm and friendly website that is very appealing and colorful. When first viewing the website, my initial reaction was that it seemed to be fun and wholesome. The topics on the main page seemed very relevant and in touch with today’s youth, and it was all presented in a colorful and “hip” way.
The site has much variety in the way of games, quizzes and many more fun things to do. I have to admit, even for an adult, I found some of the games fun! The key thing here is that Brinkard has definitely picked up on the vibe of what is fun and interesting to “tween” girls!
When you visit the technical part of the site, which breaks down the history and gives you more information on the company, you are again greeted with a colorful, welcoming website with information about Juliette and some history on the creation of “Miss O and Friends.” Visitors can scroll through the very user-friendly site to learn more about the characters and the creation of the website. The main website page offers several links to answer all types of questions for visitors to the site.
Juliette has taken an idea and launched it into something that is sure to help girls all over. The environment at Miss O and Friends provides girls with a place where they can look for friends, build self-esteem and self-confidence, connect with other girls, and talk about the things that are important to them. All while having fun in a positive environment at the same time. Way to go, Juliette!
Miss O and Friends – Juliette Brindak
Miss O and Friends – Main Site
Miss O and Friends – Company Information