To make money with Google AdSense, you have to be smart about your ad placement, ad size, the topic of your website and the Google AdSense guidelines. While there can be volumes and volumes written about how to make money with Google AdSense, this will give you a short and comprehensive overview of the governing processes behind making money online.
When you start out, you want to get the largest ad size you can. Larger ads pay out more. This increases the AdSense ad visibility so readers. It is also imperative that when asked if you want text or image ads, choose either text only, or text and image. Image ads by themselves tend to pay out less, but more than that have lower click-through rates.
Google AdSense also allows you to set the color of your ad box background and link color. For the best click-through rate, set both the background and link color to the same as your website. Using contrasting colors will make the AdSense box float awkwardly on your page.
Placement falls into two main categories: with the content or in the navigation. If you are adding the AdSense to the content place one ad at the top of the article, one at the bottom (or in the middle for a longer article) and one in the sidebar. Google only allows three ads per page.
If in the navigation, make a navbar that looks similar to the Google Ad box and place the ads either above or below the your navbar.
However, never place Google AdSense near images. This was a strategy many marketers used before to increase click-through rates. While this does increase click-throughs, Google has deemed it deceitful and will ban your AdSense account.
To make money with Google AdSense, you also need a good topic. Some people make websites about asbestos and lawyers (both offer high paying ads), but offer little information. While these keywords pay high, they are over saturated and many people offer garbage information.
Instead, focus on a niche that you know well or are interested in. People will be willing to come back to your website more often if they know the information is reliable, and having a steady stream of traffic is key to making money with AdSense.
Lastly, guidelines. The AdSense guidelines are always changing, so be sure to keep checking them out. The main things you should watch out for (beyond having ads near images and not using more than three ads boxes per page) is your topic. If you are making, or have, a website about porn, racism (advocating racism), hateful and bigoted messages or anything obscene, Google will ban your website from its AdSense program.
Also be sure to NEVER click your own ads. This is a death sentence that will get you banned, and you may even have to pay back illegal earnings and pay fees.
That’s the main way that most people make money from Google AdSense.