My Generation was canceled by ABC this weekend, joining Lone Star as the two shows canceled this season. My Generation was airing at 8 p.m. on Thursday, a really tough time slot, and one where we didn’t feel the show really had a chance to succeed. Going up against The Big Bang Theory, Bones, Vampire Diaries, Community, and Thursday night football just didn’t seem like the recipe for a new show to succeed. The new series didn’t survive, and low ratings through the first two episodes caused ABC to decide that they needed to try something else on Thursday nights to try and compete.
ABC has typically drawn great ratings at the 9 p.m. and 10 p.m. time slot on Thursdays, showing Grey’s Anatomy followed by Private Practice on a weekly basis. Working with a terrible lead-in though, it can’t be helping viewers stick with ABC on Thursday, and it also has the potential to hurt the other shows on the network that night. ABC has kept trying to work with the mindset that they don’t need a good lead-in for Grey’s Anatomy at 9 p.m., but maybe one of these times they should actually try to put a block of shows together that would keep people from reaching for the remote at any point during the night.
According to Entertainment Weekly, My Generation was canceled late on Friday night, making it the second big show to bite the dust in the young 2010 television season. Lone Star was canceled earlier this week as well, when Fox decided to make a huge shift in their schedule after finding that not enough viewers were tuning in to the show to keep advertisers happy. That caused Fox to move up their season of Lie to Me to fill the time slot, and pushed back the second season of Human Target in order to make room until November. The moves might be questionable, but Fox really didn’t like how Lone Star was performing.
The early ratings numbers for My Generation revealed that just 5.17 million tuned in for the season premiere, and that the number had dropped to just 3.82 million estimated viewers this Thursday. ABC was pretty quick to react after hearing those numbers, and now they will have to find something else to fill that important time slot on Wednesday nights. No announcement has been made by the network about what they plan to do next, and the given assumption is that they will simply show a repeat episode of something else until the network can get its act together on Thursday nights again.
Hollywood Insider; Lynnette Rice; “‘My Generation’ gets the ax at ABC”
Lone Star Canceled by FOX after Two Episodes
Human Target Season Two Premiere Delayed by FOX