What a great way to promote a rally: On Wednesday, Oct. 27, President Obama will be appearing on “The Daily Show with Jon Stewart,” a couple days before The Rally to Restore Sanity and/or Fear, hosted by Stewart and his fake news compatriot, Stephen Colbert. The meeting also comes during the show’s week in Washington D.C. leading up to the Nov. 2 midterm elections. It is also meant to drum up voter support at a crucial time when Dems are expected to lose big. Obama hasn’t been on the show since 2008 when he was running for the presidency, and it will be the first time a sitting president is a guest on the show.
Of course, presidents are always, always, always on television, more often than not on cable news shows. This is not the first time Obama has made an appearance on a non-news show, having appeared on “The Tonight Show with Jay Leno” back in March 2009. He likened Washington and its politics to the fans of “American Idol,” “where everyone has an opinion”.
In April 1993, President Bill Clinton appeared on MTV taking questions from audience members in a Town Hall Meeting. His appearance helped ensure the changing of political celebrity, which is now much more akin to the likenesses of movie stars and pop stars. You want to sway the young vote? Be relatable and approachable to the younger crowd. No one wants to vote for someone they think isn’t thinking of them.
This past July, President Obama appeared on “The View” in perhaps an attempt to dissuade the public for a moment from the many troubles plaguing his presidency. It was a more light-hearted affair with some heavier questions thrown in. All in all, presidential television appearances that are not on news shows tend to be of lighter fare, showing a more personable side to the leader of the free world.
Obama appearing on “The Daily Show” is nothing more than easy publicity. It’s safe. Appearing on a left-leaning fake news show is going to do nothing but garner more ratings. At this point, people are going to vote for whom they were going to vote for anyway. Obama doesn’t necessarily have the same polarizing effect President Bush had, but people are still hurting from the great financial divide that is the still-ongoing recession. More people are going to vote with their wallets and ideas for the future than their values, repeating the patterns that helped get Obama elected in 2008. What might be different this time is what party they vote for, if they’re disappointed with the slow upheaval of our current financial status. If nothing else, this television appearance may be nothing more than a stark reminder of the upcoming midterm elections, which are certainly not to be missed.
The Associated Press, “Obama to appear on ‘The Daily Show”, the Washington Post
Jill Serjeant, “UPDATE 1- Obama scores a first with Jay Leno appearance”, Reuters.com
Roderick P. Hart, Mary Triece, “The Great Debate & Beyond: The History of Televised Presidential Debates”, Museum. tv
Jessica Derschowitz, ” ‘The View’: Obama Talks About His iPod, Lindsay Lohan and His Daughters”, CBSNews.com