Wouldn’t it be nice if you had your own love potion? Just a simple spray you could spritz on your skin that would make you more attractive to the opposite sex? Well if you listen to some parts of the scientific community, and to all parts of the perfume marketing community, you can. However this “magic” boost to your sex appeal may not actually be all that you think it is.
Pheromones are chemicals that release a certain smell into the air which is detectable by the opposite sex. These pheromones are meant to draw suitable men or women, depending on the scent, closer to the emitter and to make the person giving off the scent more appealing. Basically it’s meant to give you a little edge over the competition in the dating scene and to make sure that your offspring are the ones that get made.
Now the existence of pheromones has been confirmed for decades, and pheromones are quite powerful when used by many animals in the wild… particularly those who rely heavily on scent. However humans don’t rely on scent as much as lower beasts do. Humans do excrete pheromones naturally though, and the scent comes out in fresh sweat. When that sweat evaporates, the scent becomes airborne.
Natural pheromones are one thing, but when you see companies advertising pheromone products there are synthetic pheromones that are created to give your natural production a boost. Theoretically it should work, but whether or not pheromone sprays will make you more sexually appealing is under a lot of debate. See, if someone is told that a certain cologne will make them more appealing they will feel more confidant and thus may be more attractive. The placebo effect is an undeniable part of these experiments. Additionally, human mating habits are far stranger than most other animals in the kingdom. Part of this is because of the variety of things humans can adapt to sexually, and partially because attraction is made up of so many different things and so many personal choices and preferences. Even if you smell like the perfect mate, it likely won’t overcome the bad combover and loud pleather jacket combo you took to the club.
So the debate over whether or not pheromones work goes on. Pheromones, even human ones, do exist and on some level natural pheromones have an effect. However as to whether or not synthetic pheromones can “release animal sexuality,” as some ads might claim in the back of men’s magazines, it’s pretty doubtful.
“Are Pheromones a Secret Weapon for Dating?” by Anonymous at ABC News
“Do Pheromones Work?” by Anonymous at Pick Up Woman