Steve Jobs has done it again with the new announcement about his upcoming new ventures: Apple TV and iTunes 10. In his announcement yesterday, Jobs talked about the latest download for iTunes, which would be more like a social network with music. People can now chat with friends and share music choices directly on iTunes. If this isn’t exciting enough, Jobs is also creating Apple TV, in which people can download movies for as little as $3.99 and TV shows for $.99. He even has new iPods being released soon: an iPod Touch with two cameras and a Nano with a touch screen instead of a wheel. With people so excited for this new drastic change in technology, one must wonder how this will affect our culture overall in the future.
This new announcement definitely has all Apple competitors shaking in their boots. Upon hearing this announcement, Amazon decided to sell their TV shows for 99 cents for ownership, instead of just letting them be rented. Competitors know that this could overall weaken their markets. These markets include movie renting, music distribution, mobile phones, TV channels and social networks. It seems as though the more Apple spreads its reigns, the closer it comes to global domination. If things go well for Apple with these technological advances, global domination will not seem like such a farfetched idea.
The Apple Company has built the image that it is most suited for people who are more creative and into design. Today they prove that to own Apple products is to move forward with technological advances and stay hip with the times. This move is showing that this company is versatile and smart, and in it to make the world faster and easier for us all.
As far as other companies go, their best bet is to follow suit and try to beat Jobs to the next punch. Apple has so much power in our technological culture that trying to go against them is just out of the question. Jobs’ announcement was viewed via live streaming all over the net yesterday, and proved how powerful it really is when it comes to its pull with today’s market. Apple is the future. ITunes 10 is to be available to download on the Apple website this upcoming Wednesday. If you are wondering what is in store for technology or the future, just check out the Apple website.